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Description Join us in the big leagues! AT T is a world leader in communications, business solutions, and entertainment. As part of our Business Sales teams, ...
Description Join us in the big leagues! AT T is a world leader in communications, business solutions, and entertainment. As part of our Business Sales teams, ...
For your reference, we have included the original job posting below.
Account Executive
Job Number:
25382871
Company Name:
New England Sports Network
Job Location:
Watertown, MA US
Job Category:
Sales & Sales Management
Account Executive
Reporting to the Local Sales Manager, this position requires a team oriented, aggressive, creative sales professional adept at growing existing accounts while developing new business utilizing our unique brand position. This position actively manages the sales cycle including mining existing accounts for new opportunities, developing new relationships, negotiating contracts and closing business by expanding existing services, cross selling, and/or adding new services.
RESPONSIBILITIES
Develop and maintain accounts through all stages of the selling process, from prospecting through the close, and follow-up to ensure repeated sales activity
Research, identify and develop new prospects for both traditional TV ad sales and new media sales
Develop and submit/present creative and effective proposals to customers
Work as part of a sales team through consistent communication, sharing of ideas and industry information and active participation in team meetings
Maintain an up-to-date knowledge on each account on AE's sales list, as well as to be able to recommend the appropriate schedule and budget to advertisers
Review and work collection accounts before they move into 90 days
Create and use promotions/marketing opportunities to generate incremental and new revenue
Uncover and maximize co-op revenues
Work cohesively with sales team, traffic and production to maximize revenues, following processes which are conducive to smooth work flow
Keep accurate sales figures in database (Wide Orbit) and log activities on prospect accounts and any other sales effort tracking required
May be required to service non-commissionable accounts including non-profit, trade accounts, charities and promotional accounts
Develop and maintain a strong knowledge and understanding of the local and regional competition, and rating and new media traffic information from various sources
Serve as a public relations representative, image builder in the local community
Stay abreast of industry trends through various sources
Provide requested reports in a timely manner
Successfully complete other related tasks and/or projects as needed
QUALIFICATIONS:
Must have 2+ years of advertising sales experience to include new media sales; cable advertising or television sales experience helpful
Knowledge of the local market and media is a strong plus
Proven communication and presentation skills
Good knowledge of Microsoft Excel, Word, and PowerPoint; knowledge of Wide Orbit helpful
Strong understanding of cable TV terminology and digital helpful, including understanding Nielsen audience and digital measurements
Valid driver's license and dependable automobile
Strong organizational skills necessary
Strong work ethic, reliable and professional
Good track record of working in a team environment and success in a fast-paced work environment
